Australia represents a large and highly advanced medical device market. The Australian market for medical equipment and supplies is estimated to be US$4,027 million in 2010, equal to US$187 per capita, with Australia accounting for around 1.7% of the total world market (Espicom Business Intelligence Report: Medical Device Market, 2010, p.3). However, the Medical Technology Association of Australia (MTAA) estimates total annual revenue for the Australian medical technology industry to be $7.6 billion in 2009-2010 with this figure being extrapolated from various sources of data.